Worthy+Wyld Wellness

As the Social Media Growth Specialist for Worthy+Wyld Wellness, I develop campagins and content designed to expand audience reach, deepen engagement, and support brand growth. I analyze performance metrics, identify trends, create thumb-stopping posts that align with the brand’s mission, and schedule posts through Meta Business Suite based on audience analytics. Through aesthetic consistency, storytelling, and SEO-aware captioning, I have contributed to an increase in followers, content interactions, and overall platform visibility. This role helps to strengthen my skills in data-driven decision-making, brand voice development, and designing content that resonates emotionally while supporting business goals.